T+00:00.00 — SCALE N.T.S.
Madesst.Studio—
Madesst.Academy—
Madesst.Designs—
Computational Design—
Parametric Design—
Digital Fabrication—
Madesst.Studio—
Madesst.Academy—
Madesst.Designs—
Computational Design—
Parametric Design—
Digital Fabrication—
— What Madesst is
One methodology, three connected divisions.
The same design thinking that shapes a building shapes a lesson plan and an object. Rather than three separate businesses that happen to share a name, Madesst is one methodology — parametric, algorithmic, computational — expressed in three different mediums. What began as the architecture practice of Mohamed Abdelhady has grown into a system of three connected divisions.
— Structure
One practice, three scales.
01 / Studio
MADESST.Studio
The architecture practice. Computational design at building and urban scale — competitions, installations, and built work across Europe and the Middle East.
STUDIO.MADESST.COM ↗
02 / Academy
MADESST.Academy
The education platform. Rhino and Grasshopper taught in Arabic and English — turning the studio’s own tools and methods into a curriculum for 600+ students across 15 countries.
ACADEMY.MADESST.COM ↗
03 / Designs
MADESST.Designs
The objects brand. The same computational logic applied at the scale of an object — parametric, 3D-printed pieces designed and fabricated to order in Vienna.
DESIGNS.MADESST.COM ↗
— Founder
Mohamed Abdelhady
Architect — Computational Designer
An architect and computational designer working between Vienna and Cairo. MADESST — Mohamed Abdelhady DESign STudio — began as a single practice and now spans three divisions: Studio, Academy, and Designs.
Parametric Design
Digital Fabrication
Rhino & Grasshopper